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AOL Denies Chat Surcharge Rumor

Special Report: 10/27/97

Two rumors about America Online are currently circulating by chain letter. One is the charge, purportedly made by a former AOL programmer, that the new version of the service's software contains privacy-invading "cookies". The other involves the claim that AOL has proposed adding surcharges for chat room use by members.

Both rumors are false.

The chat surcharge allegations first came to my attention via a concerned AOL user, who wrote the following:

Greetings. I have received several variations of the attached letter over the last couple of months. I have asked America Online about it, and they completely deny any such plans are in the works, but still these "chains" persist. To be perfectly honest, I don't believe a word AOL says. Any information you can give would most certainly be appreciated.

Here's the text of the chain letter she forwarded:

FWD: Aol is going to take free Chat...
Please sign petition

AOL HAS PROPOSED AN EXTRA CHARGE FOR THE MEMBERS WITH THE "UNLIMITED USE" BILLING PLAN. THEY PLAN TO CHARGE US $1.95 PER HOUR FOR USING THE CHAT ROOMS. THIS NEW CHARGE IS GOING TO BE PUBLICLY ANNOUNCED WITHIN THE NEXT FEW WEEKS. IN ORDER TO STOP THEM FROM TAKING OUR UNLIMITED USAGE (WHICH MEANS ALL AREAS OF AOL), YOU SHOULD ELECTRONICALLY "SIGN" THIS PETITION BY SENDING THIS LETTER TO EVERY ONE YOU KNOW. THANK YOU FOR YOUR SUPPORT.

This rumor was apparently sparked by AOL's recent decision to offer premium services (such as online gaming) at a surcharge over and above the flat rate it now charges for membership. But the company has given no public indications whatsoever that a similar fee will be rolled out for chat room privileges.

To confirm this, I wrote America Online asking if the company is willing to go on record as denying the rumor. I received this terse reply from an AOL representative:

I am writing in response to your recent e-mail to America Online. Thanks for your inquiry. Currently AOL has no plans to assess any premium charges for online chat.

Now, the word "currently" in that statement clearly suggests that the company wishes to reserve the right to reevaluate its policies in the future; nevertheless, the response unambiguously refutes the claim made in the chain letter, namely that "AOL has proposed an extra charge" for chat.

So, based on all available information, the rumor is false and the chain letter is a hoax.

My advice to AOL users, regardless of their fears and suspicions, is to refrain from hampering the service's already-beleaguered email capacity by circulating pointless chain letters such as the one above. AOL is aware of how its members feel about the surcharge issue.

My advice to America Online, which has proved itself hell-bent in recent years on securing the title of "world's largest online service," is to rethink its priorities and work harder -- much harder -- at earning the trust of its existing community of users.

There's an old prizefighters' saying: "the bigger they come, the harder they fall."

Listen up, AOL.

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